JPMorgan, one of the world’s largest banks, has confirmed it will soon enable its clients to trade Bitcoin and other cryptocurrencies. This move represents a major shift in the bank’s approach to digital assets and reflects the growing acceptance of cryptocurrencies within traditional finance.

While JPMorgan will allow clients access to crypto trading, it will not immediately launch its own custody services. Instead, the bank plans to partner with third-party custodians to safeguard clients’ digital assets. This practical approach allows JPMorgan to participate in the expanding crypto market without the operational and regulatory complexities that come with direct custody.

Scott Lucas, JPMorgan’s head of markets digital assets, explained that the bank is focused on integrating both traditional and blockchain-based infrastructure. He emphasized that, although custody services aren’t part of the initial offering, the bank’s digital asset strategy is designed to bridge established finance with emerging crypto markets.

Beyond trading, JPMorgan has been active in developing its own digital financial products. The bank has introduced a prototype deposit token, JPMD, for possible use in client services and cash management. Stablecoins also remain a key area of interest, particularly as tools to facilitate transactions and enhance capital markets operations.

This policy shift follows previous steps by JPMorgan to include Bitcoin ETFs as acceptable collateral and to factor crypto holdings into client net worth evaluations. The bank has even considered lending directly against clients’ crypto assets, a move that would further embed digital currencies within its service portfolio.

JPMorgan’s engagement with the crypto sector comes as more Wall Street institutions acknowledge the growing market and regulatory changes that support innovation in digital assets. The bank believes that public blockchain networks will play an increasingly prominent role in the global financial system, even as proprietary platforms continue to operate.

Alongside its push into crypto, JPMorgan has announced a significant $1.5 trillion investment initiative to strengthen key sectors of the U.S. economy, including significant investments in domestic innovation and security. This broad commitment signals the bank’s view that technological advancement—including in digital assets—will shape the future of both finance and industry.

JPMorgan’s new approach marks a notable milestone in the mainstream adoption of cryptocurrencies, offering institutional clients greater access to digital assets while leveraging the bank’s expertise and scale in global markets.